As the first official “green” independent service station in Washington state, Automotive Specialties needed to have their logo redesigned to reflect their new direction. Reaching out to me, co-owner Chas gave me a few ideas, showed me a few logos he liked, and said to me, “Have at it.”

And here we are, a new logo. They’re incredibly happy with the logo itself, as well as the turnaround time (2 days!). Their stationary, business cards, and signage will all incorporate this new logo right away, and a website is on the way as well!

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Written by Jim McCloskey

Jim McCloskey was bitten by the internet bug back in 1998. With almost 15 years’ experience under his belt, he offers his perspective on the internet — and how to use it — to anyone who will listen.

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